Product Guide
  • Introduction
  • Product Training
    • Account & Project Management
    • Product Feedback Management
    • Product Guide For Session Replay & Heatmap
  • installation
    • Web
      • JavaScript SDK
      • Google Tag Manager
    • Mobile App SDK
      • Android Survey SDK
      • IOS Survey SDK
      • React Native SDK
    • Converse AI
      • Create a new Converse AI
      • Configure Conversation
  • Compose Survey
    • Create With AI
    • Survey From Scratch
    • Survey Templates
    • Enterprise Surveys
    • In-Product Surveys
    • Prototype Tests
    • Replays
    • Website Feedback Button
    • In-Product Video Widget
  • Survey Designer
    • Survey Theme
    • Survey Question Types
      • Welcome Page
      • Net Promoter Score (NPS)
      • Customer Satisfaction Score (CSAT)
      • Customer Effort Score (CES)
      • Video
    • Advance Survey Design
    • Survey Design Guidelines
  • Launch Survey
    • Web Surveys
    • Social Media Survey
    • Email Survey
    • Bulk Email Surveys
    • SMS Survey
      • SMS Survey By Link
    • Website Feedback
    • Events
  • Survey Branching
    • Jumping Questions
    • Disqualify Response
    • Terminate
  • Integration
    • Shopify
    • Slack
    • Google Sheet
    • Zendesk
    • Freshdesk
    • Zapier
    • Google Analytics
    • Square Online Integration
  • Workflows
    • Salesforce Workflow
      • Create an email campaign for Salesforce Case/Opportunity.
      • Map survey response data into Salesforce
        • Create event-based Salesforce workflow
      • Import contact data from Salesforce to Qwary
    • Zendesk Workflow
      • Send post-resolution email surveys campaign
      • Map survey response data into Zendesk
        • Event-based Zendesk workflow
    • Snowflake Workflow
  • Insights
    • Standard Reporting
    • NPS Reporting
    • CSAT/CES Rating
    • Key Driver Analysis
    • Text AI
      • Topics
  • Team Collaboration
    • Invite Team Member
    • Share Survey
    • Share Dashboard
  • Closed Feedback Loop
    • Workflow
    • Native Case Management System
    • Rule Based Email Notifications
  • Use Cases
    • Product Onboarding Surveys
    • Review Generation Campaigns
    • Square Online Customer Feedback
    • Ultimate Guide To Net Promoter Score (NPS)
    • Ultimate Guide For Customer Satisfaction Score (CSAT)
    • Ultimate Guide For Customer Effort Score (CES)
    • Product Survey Questions Guide
    • Segment customers for Email/SMS Surveys
  • Videos
    • Create a Survey
    • Create a Video Survey
    • Question Types
    • Design a Survey
    • Branching
    • Multilingual Surveys
    • Settings
    • Responses Settings
    • Distribute Survey
    • Square Online Integration
    • Analysis
    • Company Settings
    • Page
  • FAQ
    • Delete Test Responses
    • Turn off Qwary Branding
    • How to Configure Custom SMTP for Your Survey?
    • How to Request CNAME?
    • How to use Survey Variables?
    • Adding Hyperlink to Survey Text
    • GDPR Compliance
    • Survey Phishing
    • Enable GeoIP Collection for Your Survey
    • Add Custom Contact Field
    • Unsubscribe Contacts from List
    • Customize Image Size
    • Close Survey on Specific Date
    • Install Qwary Intercept with Single Page Applications
    • Move Survey Question
    • Download Response
    • Enable Partial Submission
  • Account & Billing Management
    • Reset Password
    • Invite Team Member
  • Converse AI
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  1. Product Training

Product Guide For Session Replay & Heatmap

This guide will walk you through setting up Qwary for your website, from targeting the right customer segments to analyzing session data and heatmaps.

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Last updated 1 year ago

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Understanding user behavior is at the core of optimizing your website to meet visitors’ expectations. Qwary offers robust tools such as session recording and heatmap analysis to glean actionable insights from user interactions on your website, aiming to improve conversion rates, reduce bounce rates, and boost sales.

STEP 1: Targeting Customers

Identifying and understanding your core audience is the first step toward effective website optimization.

  1. Customer Segmentation:

    • Divide your visitors into segments, such as new visitors and returning customers.

    • Use Qwary to analyze different behaviors and preferences for each segment.

  2. Behavioral Analysis:

    • Identify the actions and pathways that different segments take on your website.

    • Understand the motivations behind their behaviors to tailor your website accordingly.

STEP 2: Creating Your Qwary Project

Setting up your Qwary project is straightforward and sets the stage for in-depth analysis.

  1. Account Setup:

    • Sign up or log in to your Qwary account.

    • Navigate to the “New Project” option and enter your project details.

  2. Targeting Events Configuration:

    • Configure the settings to align with your website's requirements.

    • Set up the triggers for session recording, specifying the pages and user actions you wish to track.

STEP 3: Gleaning Insights

The data collected by Qwary is a goldmine of insights waiting to be explored.

  1. Session Replays:

    • Watch individual session replays to understand how users interact with your website.

    • Identify common friction points that may hinder user experience.

  2. Heatmap Analysis:

    • Analyze click, move, and scroll heatmaps to gauge user interest and identify popular areas on your webpage.

    • Combine heatmap insights with session replays for a holistic understanding of user behavior.

STEP 4: Implementing Changes and Measuring Impact

Your insights are actionable; implement changes and measure their impact to ensure continuous improvement.

  1. Website Optimization:

    • Make necessary alterations based on the insights gathered.

    • Employ A/B testing to measure the effectiveness of changes.

  2. Impact Analysis:

    • Compare metrics pre and post-implementation to gauge the success of your optimizations.

    • Continue reviewing Qwary data to uncover more areas for improvement.

Conclusion

Qwary is a powerful tool that, when utilized effectively, can dramatically enhance your website’s user experience and performance. By continuously analyzing user behavior and iterating on your website's design and functionality, you are well on creating a more engaging and profitable online presence.